ABOUT US

OVER 50 YEARS SUPPLYING AUTOMOTIVE PRODUCTS

Nielsen was established in the UK over 50 years ago by Danish founder Borg Nielsen. To this day we still carry the distinctive Viking emblem as a mark of our heritage. For over five decades Nielsen has been manufacturing specialist automotive cleaning products for the professional market. All Nielsen products are developed and manufactured at our 11-acre purpose built facility in the heart of the National Forest. Our commitment to quality has seen Nielsen grow into a global brand with presence in Scandinavia, Europe the Middle East, Asia and more. In response to marketplace demand we have channelled Nielsen’s history of product innovation and tasked our in-house development team to create the Nielsen Heritage Range. A collection of high-quality products for enthusiasts and professional detailers alike.